About Us
Who are we and what we do.
NeverEnough is a streetwear brand from Prague's Vinohrady and Žižkov districts, which we founded primarily to give us the freedom to work on everything we enjoy.
We see NeverEnough as a great platform for spreading our own ideas, values and feelings. We strive to reflect human rights and environmental issues and build a healthy civil society.
Community
That's why we are building an open community of tolerant and active people interested in the world around NeverEnough. We strive to create a cultural environment where people meet and interact. We support projects that make sense to us. Such as the first professional podcast about misinformation, Kanárci v síti, or the human rights project Cziocia Czesia,supporting Polish women trapped in bigoted abortion politics.
Why the skull?
Our modernist logo, reminiscent of a human skull, is partly an icon of the underground music scene from which we come and at the same time a certain symbol of humanism. It represents the fact that the 7 billion people living on this planet, regardless of gender, orientation, skin colour or life philosophy, carry their brains inside their perfect white skull.
Our apparel
When it comes to clothing, we focus first and foremost on quality. We perceive sustainability, which is often referred to, as the interplay of four basic product characteristics.
- Durable materials. High-quality, higher-weight materials, ideally already made from organic cotton or recycled cotton. However, "organic" materials are not self-sustaining (watch out for greenwashing), without additional added values (see the next three points) they will disappear in the bins just as quickly as other fastfashion.
Therefore, in the future we would like to work with 100% recyclable materials of Czech brand Nilmore. - Perfect workmanship. Guarantees longer life of the whole product. Pieces that do not steam and do not change shape will last for many years.
- Quality cuts. Our clothes are versatile and based on time-tested cuts. We don't follow fashion trends too much and make clothes that will be wearable decades from now.
- Relevant brand. For some, a useless point, in fact one of the most important factors that is sometimes overlooked. A distinctive brand that you love and that represents your values will create a relationship with your clothes in the long term. You will then wear such pieces to exhaustion, much like the merch of your favourite band. We work hard to make sure you're not ashamed of our logo on your chest, even years later.
The Dudes Prague
Krom vlastní značky nabízíme exkluzivní distribuci našeho nejoblíbenějšího zahraničního brandu -The Dudes Berlin. Neotřelá a nesmírně vtipná německá značka se již stala naší nedílnou součástí. Originalita a šíře jejich portfolia prakticky nemá obdoby. K tomu vysoce kvalitní materiály a zpracování, skvělé doplňky a široký výběr uměleckých artefaktů z dílny jejich dvorního designéra McBess.
Brick-and-Mortar store
However, streetwear is only part of the wide (and growing) range of products and services we offer under the NeverEnough banner. You can test all of our products and talk to us (and our friendly team) over a beer in our showroom on Jiřího z Poděbrad Square. You'll love it! :)
Daniel & Josef
Contact
+420 773 578 444 (Honza)
shop@neverenough.cz
Never Enough Store Prague
Tue - Sa 12:00 - 20:00
Sun - Mo 12:00 - 18:00